Franchisor Outsourcing
While outsourcing has become a huge global phenomenon, one area that has been somewhat abandoned is the franchise industry. As a result, most franchisors are faced with a high administrative cost of doing business, or alternatively, a low customer satisfaction rating due to lack of adequate support, service, and or/availability. While it is important to maintain core operations in the home country, it is certainly worth considering outsourcing to provide better KPI's for your customer base. Are your phones answered promptly in the correct time zones, do you offer more immediate support such as chat, social media, etc., with best in class responsiveness? To add these services with excellence in your local market, the cost may be prohibitive for some, unpopular for others. But what if you could accomplish this at a fraction of the cost as your local market would demand? It is certainly worthy of consideration. Improve responsiveness, save money (or spend little), potentially enhance image/reputation, and even increase revenue, all through intelligent outsourcing consideration.
